'Good Luck Chuck' has the worst movie poster ever

Posted Tuesday, June 19, 2007 at 1:54 PM Central

by Tim Briscoe

Lionsgate has teased us before with international ads for the upcoming Good Luck Chuck starring Dane Cook and Jessica Alba. Now they've sent us the less-inspired final one-sheet (a.k.a. poster) for the film.

I can honestly say I've never seen a movie poster this bad.

The shot is an obvious homage to the Annie Leibovitz photo of Yoko Ono and John Lennon for Rolling Stone. But why? I could kind of understand if the movie were a parody but it's not. (Anyone remember the pregnant poster of Leslie Nielsen -- a send-up of a Demi Moore shot, another by Leibovitz -- for The Naked Gun 33 1/3? That was one of the best parody posters ever.)

The storyline involves Chuck (Cook) and his "curse." After he sleeps with a woman she finds her one true love in life -- that is, not Chuck. Bachelorhood and one-night-stands are fine for him until he meets one woman (Alba) who really trips his trigger, so to speak.

The high-concept premise is a good one. It deserves much better than this awkward-looking poster. Doesn't it look like Dane Cook has his neck twisted all wrong?

Lionsgate, you can do much better than this.